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DIGITAL MARKETING SPECIALIST

Location: Anywhere in the world

Reports to: Communications and Campaigns Directors

Position Location: Remote, preference for people from the Global South

Remuneration: To be defined according to location and experience 

Language requirement: Fluent English, Spanish is desirable

 

About the organization

Rated as one of the world’s most effective animal protection organizations by Animal Charity Evaluators, Sinergia Animal is an international campaigning organization working in countries from the Global South (South America and Southeast Asia) to reduce animal suffering and promote more compassionate food choices. We use negotiations, investigations, peaceful direct actions, and innovative campaigning methods to expose the suffering of farmed animals.

 

About the position

Are you a digital marketing professional who is passionate about creating a better world for animals? If so, this may be a great opportunity for you. Sinergia Animal is seeking a Digital Marketing Specialist who knows a lot about web advertising, social media and newsletters. This person will be responsible for creating and implementing marketing strategies to support the engagement and growth of our campaigns and social media audiences. 

 

Responsibilities

  • Partnering with Communications, Campaigns, and Food Policy Directors to identify marketing goals.

  • Planning, developing and implementing digital marketing strategies such as social media ads and newsletters.

  • Analyzing and reporting results from our websites’ analytics, social media channels and newsletters.

  • Optimizing and guiding our projects in regards to SEO tools and best practices, both for content for blogs, websites and social media accounts.

  • Identifying and suggesting new marketing strategies for campaigns and presence on social media.

 

Requirements

  • Fluency in English.

  • Ability to work with platforms such as Google Drive and Monday.com.

  • Deep understanding of a wide range of field practices, concepts, and procedures of web advertising, social media and newsletters (both the tools and the writing skills for each one of these platforms).

  • In-depth knowledge of Facebook Business and AdWords programs and familiarity with Salesforce (or other CRM tool).

  • Proven experience in delivering effective and innovative digital campaigns at a fast-paced organization.

  • Solid understanding of web metrics, digital analytics, and data.

  • Must be able to work within deadlines and manage multiple projects across multiple campaigns and countries.

  • Strong time management skills; excellent oral and written communication skills.

Desirable

  • Experience in design.

  • Previous experience with NGOs, as well as affinity with veganism and/or animal rights.

 

Personal requirements

  • A can-do attitude. 

  • Excellent multitasking and time-management skills.

  • Critical thinking and problem-solving.

  • A great team player, but can also do the job independently.

  • Black and indigenous people, LGBTQI+ people, people with disabilities, women and people from other groups are highly encouraged to apply.

  • An affinity for animal rights issues and a vegan lifestyle is highly desirable.

  • Commitment to the mission and objectives of the organization.

  • Enthusiasm and proactiveness are very important to us. Even if you don’t tick all the bullet points of this requirement list but are very excited about this role, we want to hear from you.

Equal Employment Opportunity Statement:

Sinergia Animal is committed to being a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, class, sex, gender, sexual orientation, disability, family/marital status, religion, or other protected classes.

People of the Global Majority, LGBTQI+ people, people with disabilities, neurodivergent people, women, mothers, seniors, people from low-income households, and other groups are highly encouraged to apply.

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